mwnch

What brought me here (I mean to the internet) is apples (bloody apples are to blame for a lot). Let me explain…

Back in 2002 I planted the beginnings of an orchard. The orchard is in a remote location on the side of the Tywi valley between Carmarthen and Llandeilo in the West of Wales.

My intention, driven by a desire to diversify away from the city life I somehow find myself entangled in, was to begin a small business based upon a more rural way of life. The core of this business was to be generating profit by adding value to produce. Initally through converting apples to juice, cider and chutney and then diversifying into new areas.

The orchard was to be the source of this produce and my sales channels were to be both farmers markets and the internet. Whilst the apples were growing I started my business: Bochgoch Limited ~ a Welsh word that roughly translates as apple-cheeked. This was to be in preparation for use of the ‘net to sell all that lovely apple based produce.

Since then, the apples have not grown too well (or in fact at all) but the internet side of the business has developed at a pace. And so, here I am on my latest site, typing away, while I wait for the apples to grow.

You can read more about all this on the bochgoch website.